Friday, November 6, 2009

Which Brands of Soda Do You Sell?

In my search for an motivational piece of media for an upcoming PD day, I happened upon a gem that will be used to introduce the topic: Engaging Classroom Environments. When viewed through the right lens, John Nese of Galco's Soda Pop Shop has many important messages to share with educators.

Passion: When you are lucky enough to be doing something you love, you can't help but share your enthusiasm with others. Are you passionate about learning new things? Are you are willing to give novel ideas a shot? Do you validate the passions of others?

Community: The most successful entrepreneurs see themselves as part of a larger dynamic community. Do you see what you do in the context of an entire school? Do you go out of your way to connect classroom experiences to the real world? Do you encourage and empower learners to reach through the walls of your classroom?

Variety: There is no need for this vendor to offer run-of-the-mill product. Customers can get Pepsi Cola anywhere. What unique experiences do you offer to your students? Is there something uniquely available in your course or class, that has students hoping to be on your classlist?

Customer Engagement
: John Nese has the trust of his customers, and he recognizes that each one has unique tastes. In a similar fashion, the movement twards Differentiated Instruction, is calling on teachers to recognize the uniqueness of the students in their classrooms. How well do you know your customers? Do you embrace their unique tastes over a one-size-fits-all approach?
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